Now you can do your makeup like Wilma Flintstone with new Fruity Pebbles cosmetics
The lineup includes fruity- and chocolate-scented eyeshadow palettes
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Post Fruity Pebbles is celebrating its fiftieth anniversary! In 1971, Sugar Rice Krinkles cereal, a clown-branded breakfast food, rebranded with the lovable characters from The Flintstones and the rest is history.
This new makeup tie-in is a collaboration with Revolution Beauty and pays tribute to not only the colorful Fruity Pebbles, but Cocoa Pebbles as well. The line includes eyeshadow palettes, highlighters, lip gloss and oil, body butter, bath crystals, and more — including headbands decorated with a bone so you can rock your Pebbles fashion.
Post Consumer Brands Head of Licensing Leah Broeders said that the brand is about "being a catalyst for creativity and encouraging individual expression in kids and kids-at-heart."