Meet Adam Holbrook: Inside the Collection
This Elvis collection will leave you all shook up!
Jul. 19, 2026
Elvis Presley may be the King of Rock 'n' Roll, but Adam just might be the king of collecting all things Elvis.
Adam and his partner, Mari, share their love of nostalgia and the King on their popular YouTube channel, and now they're bringing that passion to Collector's Call.
This king-size collection is dedicated to the King of Rock 'n' Roll. Adam started collecting Elvis memorabilia when he was just 10 years old, inspired by Elvis' unforgettable voice.
Today, he's visited Graceland more than 50 times and has built a collection of more than 1,000 albums, along with countless other items. As if that weren't enough, Adam even sports Elvis-inspired sideburns. If he can't be at Graceland, he wants to be somewhere that feels like it.
It's Elvis everywhere, all the time, and Adam has a whole lot of burning love for the King. What's your favorite Elvis song? Head to our social media and tell us!
1. Pieced-together Seat from the Memphian Theater
This theater seat came from the Memphian Theater in Memphis, Tennessee, the movie theater Elvis Presley famously rented out for private screenings.
Adam purchased pieces of the original seat from the theater and, with the help of his father, carefully pieced it back together. It's the only complete Memphian Theater seat he's ever seen.
Unfortunately, a flood destroyed many of the remaining seats, making this one even more special. There's a good chance Elvis himself sat in it, giving it incredible historical significance.
According to our expert, it's a cross-collectible with value to both Elvis fans and movie memorabilia collectors. It's worth about $250 today.
But Adam has no plans to sell it. In his eyes, it's a seat fit for the King.
2. Guitar Pick & Memorabilia from Elvis' Last Tour
This is one of Elvis Presley's actual guitar picks. Adam purchased it from the Graceland Archives after the organization sold pieces of Elvis' concert tour memorabilia about 10 to 15 years ago.
Along with the pick, he also acquired a backstage pass, a scarf and several other items from the sale. He paid a hefty price for this tiny piece of memorabilia, but it came with a certificate of authenticity confirming it belonged to Elvis.
According to our expert, the guitar pick and the other items from the sale are worth about $1,500 today.
Adam definitely picked the right pick!
3. "I Like Elvis" & "I Hate Elvis" Buttons
These vintage buttons date to the late 1950s, when Elvis Presley entered the Army. While he was away, his manager, Tom Parker, wanted to keep Elvis in the public conversation and his popularity going strong.
The buttons read, "I Like Elvis" and "I Hate Elvis." Parker realized there was money to be made from both fans and critics, so he marketed buttons for each side. Even people who didn't like Elvis helped make him money.
These original buttons are true pieces of pop culture history. According to our expert, the pair is worth about $500 today.
So, are you team "I Like Elvis" or team "I Hate Elvis"? There's a button for that!
4. Al Dvorin's Belt Buckle
This belt buckle belonged to Al Dvorin, the concert promoter best known for introducing Elvis Presley onstage and delivering the famous line, "Elvis has left the building."
That phrase became one of the most iconic parts of Elvis history. Adam purchased the buckle in the late 1990s from Al Dvorin's son, who sold a limited number of his father's personal belongings. The buckle is engraved with the years Dvorin worked with Elvis and features his signature.
Dvorin was a trusted member of Elvis' entourage, and because Elvis famously loved flashy belts and belt buckles, this is a rare and meaningful piece of memorabilia.
According to our expert, the belt buckle is worth about $250 today.
5. Elvis and Priscilla-Branded Spa Items
They put Elvis' face on just about everything, including these spa items: lotion, grooming cream, toenail clippers and more. Priscilla Presley also launched her own lines of fragrances and beauty products.
Adam has met Priscilla while she was promoting her lotions and signing autographs. According to Adam, she had incredibly soft hands, so the lotion she sold must have worked!
These items are proof that anything with Elvis' face on it could sell. According to our expert, this type of merchandise was marketing designed for women who saw Elvis as one of the biggest heartthrobs of the era. The collection would be worth about $100 today.
The King had fans everywhere, and apparently, even their skincare routines were all shook up!
6. Floor Vent from Col. Tom Parker's Home
This floor vent came from Col. Tom Parker's house and was taken from the bedroom where Elvis Presley stayed. The home was torn down about five or six years ago, but many items from the house were salvaged.
Adam paid about $150 for the vent, and it came with a certificate of authenticity. The lore and story behind the piece are what make it truly special.
According to our expert, the certificate of authenticity adds significant value to the piece, and she estimates it is worth about $300 today.
7. The Total Value of This Incredible Elvis Presley Collection:
